Influencer/Blogger

Justine ‘Up North’ is a 28 year old blogger, content creator and confidence coach based in York, UK.

Sharing her life ‘Up North’, Justine celebrates all things empowerment, confidence and honesty. A champion of both local and national community causes, Justine was awarded ‘Inspirational Influencer of the Year 2022’ at the Yorkshire Bloggers Awards.

A full-time working lone parent, also caring for her father with Alzheimers disease, Justine shares her challenges through a lens of loving the positive aspects of life and showing that you can be open about serious topics while maintaining a love of fashion and fun.

Brand Collaborations

Decathlon, Love Honey, Cosy Club, Fat Hippo, Smile Makers and Elomi.

Justine Hughes